Thursday, September 2, 2010

Gmail's Priority Inbox Auto-Filter importent E-Mails!

Google Inc. can sift through more than a trillion Web links in a matter of seconds, but can the Internet search leader help people wade through their overflowing e-mailboxes?
That's the challenge Google will try to tackle Tuesday with the introduction of a tool called "Priority Inbox" in its Gmail service.

The feature relies on formulas devised by Google engineers to automatically figure out and highlight which incoming messages are likely to be the most important to each Gmail user.


Users who opt to turn on the Priority Inbox will see their messages separated into three categories. "Important and unread" e-mails will be at the top followed by messages that have been previously stamped with a star by an accountholder. Everything else appears at the bottom.

Switching back to the standard view of the inbox can be done with a click on a link along the left side of the Web page.

Google's e-mail analysis is based on a variety of factors, including a person's most frequent contacts and how many other people are getting the same message. The content of the e-mail also is factored into the equation.

Although it might unnerve some people, the notion of Google's computers scanning through the content of individual e-mails isn't new. Google has been doing it for years to determine what kinds of ads to show to the right of e-mails and to block junk e-mail commonly known as "spam."

With more than 100 daily e-mails pouring into some inboxes now, people now need help to identify "the bacon and baloney" along with the spam, said Keith Coleman, Gmail's product director.

Google helped create the information clutter six years ago when it introduced its free Gmail service with a then-unheard of 1 gigabyte of storage per account. Other e-mail services quickly expanded their capacity limits to remain competitive, and now most inboxes can store multiple gigabytes of information.

Wednesday, September 1, 2010

Google updates its privacy policy!

Google has relooked and renewed its privacy policy after the settlement of privacy lawsuit over its Buzz. The users are warned with new privacy policy when they visit the Gmail website.  The company faced the lawsuit due to disclosure of private information including all contacts of Gmail.


“Long, complicated and lawyerly—that’s what most people think about privacy policies, and for good reason. Even taking into account that they’re legal documents, most privacy policies are still too hard to understand,” Associate General Counsel, Mike Yang, said in the Google’s official blog.

He further said that Google is not changing anything with regards to policy. He indicated that only thing that will be changed is the wording of the language.  “So we’re simplifying and updating Google’s privacy policies. To be clear, we aren’t changing any of our privacy practices; we want to make our policies more transparent and understandable,” he further said.

Google is going to delete 12 product-specific policies because of the duplication with Google main policy. In simple words, any policy that is being covered by both Google’s main policy and product specific privacy policy will be removed from product’s privacy policy.  Google is also updating the main privacy policy by “cutting down the parts that are redundant”.  The new privacy policy will be effective from October 3.

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